Thursday, 15 March 2012

Post-It Notes







As we want to include post-it notes into our pack I have been looking into the format and colours which they already exist in. We can use a basic version and propose that they be made out of Fedrigoni's papers when actually published. As there are many colours available and Fedrigoni produce various coloured paper we could propose that Fedgrioni produce a few different coloured stacks to distribute.


Vistaprint offer personalised post-it notes, so I have been thinking that we could emboss the Fedrigoni logo into the corner of the post-it notes. This will create a subtle added touch so that people have a reference point but are still able to utilise the notes.

I have also been considering the rear of the post-it notes as I think these should also have Fedrigoni's logo upon them, this will keep it fresh in clients minds who has provided them with this creative gift and also who the paper is made by incase they wish to purchase Fedrigoni's paper.


There is a whole range of produce Post-It provide, some of which are pre-printed. This could be an option for us, however, I think it would be more beneficial to a designer to have the notes blank to allow them to write any relevant information down, rather than being directed to write something.

Sample request form


I have been looking at the information Fedrigoni require for their online sample request form to allow us to translate this into a paper format as a perforated tear out page page in the front of the diary. This will ensure that Fedrigoni are provided with the information they require in order to process the sample request from the simple tear out card we provide.


I have also researched into existing paper samples however, the design of these are very poor. So as long as I am aware of the information we need to include, I can use my typographic skills I have been being taught in Graham's sessions to hopefully produce a form with a designed and considered layout.

Diaries




I like the use of space in the above diary, however, it is going to use a lot of pages if we are going to allow one page per day. The elastic band allows the diary to be held together without any pieces of paper falling out; this is a very practical feature which we should include within our design. 


I think the break down of this page is very useful, having one double page for the week allows you to have a 'week view' without having to turn pages. Essentially, this will allow for time management more easily. 



I have been looking at the exterior and interior of diaries to get an idea of the format I want our diary to take. I think the important elements of the dairy are the day, date, line space and ribbon.

Colourschemes.



I am very fond of this colour scheme; it is very simple and minimalistic yet the subtle green adds a hint of colour. I am not sure this is going to be entirely suitable for our Fedrigoni brief as we are promoting I think brighter colours may do the job better. Nevertheless, this is a colour that I think a lot of designers appreciate. To find out what colours designers appreciate we will send out a questionnaire to fellow designers.

Wednesday, 14 March 2012

MORE Notepads



I like the combined use of the screenprinting and embossing here to communicate two messages within one. Also, the embossed pattern at the top is subtle but effective.



These monochromatic books have a minimalistic approach, using a simple embossing or clean type. I like how the type is subtle so it becomes more about the notebook and the stock rather than the type present upon the book. 


This demonstrates how a simple bellyband and piece of fabric to contain the notebook within can be effective packaging but allow the emphasis to remain upon the contents within.  


A simple one colour design will keep a minimalistic look about the notepads. Seen as we are promoting the 'Imaginative Colours' range it may be of interest to have a range of notepads with a different colour printed onto each one. However, if we are going to be filling the notepads with coloured paper then it may be best to stick to monochrome tones.  


Creating a set is something which we are now considering producing, we need to consider how these will all come together as a set and how we can package these as one. The set above uses a similar colour palette throughout in order to do this. 











A notepad which opens out to reveal the pad could be an idea; the inner pad could be coloured with an monochromatic cover printed.  


It is the smaller touches that we are most concerned with, the above image demonstrates how we can create these simple touches. A small piece of detailing in the corner of the cover is one way in which this can be achieved.




Using coloured pages against a brown or monochromatic cover design allows the pages to stand out; it then becomes more about the pages than it does the cover or notebook as a whole. After all, it is the pages which we are trying to make the focal point.





A textured outer cover may work well within our design as it will become a direct comparison to the smoother papers contained within. It also creates a sense on intrigue about the notepad. 




These little keyring sized notebooks are easy to carry and allow your notebook to become more readily accessible accessible, however, I am not sure the notebook will be easy to write in due to the sheer size. So, maybe not. 

Tuesday, 13 March 2012

Googling


When we had our chat with Jane she told us to Google 'quality papers', in doing so we realised that there were no big named companies as any of the top results. I'm not sure, but building their profile of search engines (such as Google) could be a suggestion made. This will then direct more people toward their website, sampling their papers, purchasing paper and then essentially using them with their work.

Sydney Beaumont


These paper suppliers had been mentioned to us by Jane, they are Leeds based and could be worth a trip down to look at and question. This will give us an insight into how a paper supplier works and ultimately help us understand Fedrigoni a little more (as we are not able to get ourselves down to Fedrigoni's London showroom).