Tuesday 27 September 2011

DESIGN FOR PRINT//Information & Wayfinding



Tate Biennial Report

The embossed design present on the cover of this publication creates a minimal appearance and makes you just want to feel it! The inner pages would have been litho printed.
Target Audience: Those interested in the discipline of art and have an appreciation for art.
Context: Tate gallery museums.


This publication informs viewers of Penguin about their books published between January-July 2001.
The embossed structured type creates interest and makes you read the type out of curiosity. The penguin symbol on the cover design and the inner pages would be litho printed.
Target Audience: People with in interest in the Penguin book collection.
Context: Book stores.




These mugs are PAD printed. They are interactive and allow people to provide information as to how they prefer their 'cuppa' directly onto the mug itself. 
Target Audience: Those with an like/desire for tea/coffee.
Context: With an office/workplace where multiple cups of tea are required to be made.







There is a spot colour used throughout this leaflet, which is promotional material for an exhibition 'WhyBence10' which focuses on contemporary public furniture. Consequently, information has also been left next to pieces of public furniture for people to engage with and read whilst sitting on or interacting with the furniture. The spot colour has also been used on the publication to create a monotonal image. This will have been printed on a 5 bed offset litho.








This pop up exhibition will have most likely been digitally printed, considering it is a rather small scale print job and uses no spot colour inks. It is probably printed on uncoated stock, then encased into the stands. 
Target Audience: Those passing by the area the exhibition is set up/those with an interest in agriculture.
Context: In open public spaces within the city to raise awareness of European agriculture. 

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