One question posed to us in our crit, which we hadn't yet considered was 'where can you purchase Fedrigoni papers?' So I have had a little look and to be fair not been all that successful....
Obviously there is the Fedrigoin website, however, there are no well-known stores which stock the papers; craft shops and high street paper suppliers such as Paperchase could be a potential stockist for Fedrigoni. We could possibly push our advertising campaign as far as to suggest Fedrigoni stock their papers in high street/craft stores and design the branding for this also.
From Paperchase's website it is evident that they do not stock specialist papers, making this a definite option.
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